Now that 2018 is in full swing DOT. returns with a banger for the new year. The New York MC closed out 2017 with back to back releases that saw him build an organic following that continues to grow. His previous music videos, “Bound 2 See” and “You Need It, I Got It” featuring Uncle Murda are both yielding fantastic results online, thus continuing the momentum for the release of his self-produced debut project “Start The Hate,” slated for release some time this year. 2018 looks to be a breakout year for the newcomer, as he is set to open up for Kendrick Lamar during the European leg of his tour and has a rumored Dipset collaboration in the works. Doubling down on his success from the tail end of last year, today DOT. officially releases the music video for “Who The Greatest Is.”
For the visual, he takes his talents to the local barbershop, where the G.O.A.T. debate often takes place, humbly paying homage to the greats who have inspired him such as 2pac, Notorious B.I.G., Kobe Bryant, Muhammad Ali and those of that ilk. Heeding the words of his mentor, Hip Hop icon Chuck D, who shared the importance of quality over quantity, DOT. bypasses the trendy gimmicks new age artists utilize for stardom, instead focusing on sharp lyricism and hard-hitting beats, the backbone of Hip Hop. DOT. then shifts gears into the gym, showcasing his discipline and commitment to excellence, the MC takes a tactical approach to his artistry, treating his peers not as friends but competition and on Who The Greatest Is, he eloquently makes his case as one of the best of Hip Hop’s new era.
It isn’t everyday that a newcomer can begin a roll out for their first official independent project and yield a #4 spot on the UK urban charts, land G-Unit’s Uncle Murda on a single while also gaining massive attention on some of the biggest platforms on the web. That is exactly what New York rapper DOT. has been able to accomplish with his recent releases “Bound 2 See,” and “You Need It, I Got It.” Already an established producer and A&R within the music industry for quite some time, landing placements and working with the likes of Tony Yayo, Jim Jones and more, DOT. eventually began rubbing shoulders with the industry’s elite, which led him to pursue his own career as an MC. Blessed by Hip Hop icon, Chuck D of Public Enemy, who urged DOT. to save his best ideas for himself, the rest was history.
Now, with all of the backing already in place, DOT. has begun the journey with his soon-to-be released projected titled “Start The Hate.” The momentum leading up to the release has been stellar, with major publications and listeners taking notice. As things continue to kick into higher gears, DOT. is slated to open up for Kendrick Lamar during his European tour at the top of 2018. This along with a collaboration with Dipset’s own Jim Jones and Juelz Santana, as well as a joint mixtape with DJ Whoo Kid following the album’s release. It’s safe to say 2018 will be a breakout year for DOT. To quench the appetite of his following during the holiday season, today he unveils the official lyric video for his new single “Who The Greatest Is”
New York native DOT. made a major splash in the past week, releasing the official music video for “Bound 2 See,” which was well-received online and featured on some of the web’s largest Hip Hop platforms. Continuing the momentum, DOT. returns this week with the official music video for “You Need It, I Got It,” featuring Uncle Murda. Directed by Blu Collar Entertainment, the visual finds DOT. and Murda trading bars over the scenic Los Angeles backdrop flanked by ladies, cash, and all other vibe paraphernalia. A chance meeting in the studio is how the record came to fruition as DOT. shares, “a mutual acquaintance of G-Unit brought Murda up to the studio and we started smoking and vibing.” Things organically came together from there, “I was finishing the hook on the record and he was just feeling it and went in the booth.”
Produced by DOT. and Vekz Madison, “You Need It, I Got It,” will appear on DOT’s debut EP “Start The Hate,” which is slated for release in early 2018. The momentum leading into the release of the project continues to grow as his previous effort, “Bound 2 See,” has already seen commercial success in the across the pond, peaking at #4 on the UK urban charts and #13 on the UK pop charts. Be on the lookout for more from DOT and watch the Real Vibez Music and G-Unit collaboration below.
As the old saying goes, “the road to success is never a straight line.” The same is true for artist/producer, DOT.. Originally touted as one of the top hockey prospects in North America, a shoulder injury put his career in athletics at a standstill, thus leading him to begin nurturing his love of music. Already dabbling in beat-making, a chance meeting led to him sliding his production to Violator Management’s team and from there, DOT. was off to the races. The Queens native then began landing production placements with the likes of Tony Yayo, Jim Jones and more.
From there, DOT. began navigating his way through the music industry, gaining valuable experience working with industry veterans Jean Nelson and Gee Roberson of The Blueprint Group. While there he contributed on projects for chart toppers G-Eazy and Nicki Minaj amongst others. Stepping out as an MC came organically as his mentor, the iconic Chuck D of Public Enemy, urged DOT. to strop crafting ideas for major labels and focus on his own artistry.
The end result is his forthcoming debut LP titled “Start The Hate.” Executive produced by DOT. Along with the Real Vibez music team and Vekz Madison of Reload Music, the project will be released via his Real Vibez Only imprint. The first release from the project, “Bound 2 See,” premiered in summer 2017 and peaked at #4 on the UK urban charts and at #13 on the UK pop charts. Now, with 2018 on the horizon, DOT. unveils his captivating visual for “Bound 2 See.” Speaking on the song, DOT. shared: “Bound 2 See is a record that is meant to be reflective of my current state of mind and will reinforce to fans that they can achieve what they set out to do with their lives as well as have confidence in what they are striving for while always staying true to themselves and maintaining authenticity,” which is DOT’s most important message.