Avant-garde rapper and producer IDK has unveiled a new video for “Lilly” from his most recent album Is He Real?. “Lilly,” directed by Matt Zolly, incorporates IDK’s vivid lyricism with elements of art, imagery and tragedy all rolled into one cinematic visual. IDK has had an exceptional 2019 with his critically-acclaimed release, generating praise from Kevin Durant, Kanye West, Tyler, the Creator, and more, while hit single “24” is featured on the Madden NLF 20 soundtrack. IDK will return to hip-hop’s largest festival, Rolling Loud, in Miami on Sunday, May 10th, and is currently gearing up to release more new music.

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