Vevo, the world’s leading music video network released the complete list for its highly-anticipated Vevo DSCVR “Artists to Watch” 2022 campaign. Beginning November 1, Vevo’s DSCVR ATW will showcase engaging, high-quality live performance video content from the class of 2022, with two unique performances from each artist, shot exclusively for Vevo.
Born out of Vevo’s taste-maker series and brand DSCVR – “DSCVR Artists To Watch” is now in its 8th year and consists of 21 global artists whom Vevo has tipped to break through to the mainstream.
“EST Gee is one of the exciting new rap stars out right now. He is a street rapper but still unique in his own way. His flow and lyrics are unapologetically truthful and his stories of grit and struggle pull it all together, which is why we’re happy to have him as one of our Artists to Watch 2022.”– Mika Sunga Manager, Music Programming
Offset Jim is not only a local hero in The Bay, but with Rich Off The Pack he’s solidified his spot as a national concern. Hot off the heels of his newest album, Offset Jim shares new visuals for “Off White Mikes” ft. EST Gee. The marriage of a bouncy DTB-produced bassline and menacingly urgent piano keys on the track’s instrumental sets the perfect stage for the emcees to exhibit their mastery of the unfazed flex. The track sees Jim expanding on his hustler’s manifesto in his signature style, rapping, “Come from a murder zone/Talkin’ murder on a burner phone,” with delivery so subtle, he could’ve recorded it at the library.
In the video, Jim embodies every bit of effortlessness captured in his verses, as we see the Oakland rapper go from kicking back on a staircase, to flexing money on a rooftop, to eating Doritos on a kitchen island, all while adorning the same paint-splattered hoodie with a pair of iced-out chains.
A master of deadpan flexes who’s seen it all, Offset Jim is looking to become the Bay’s next self-made star. Today, the Oakland native announces Rich Off The Pack, his next project, a 9-track hustler’s manifesto. A detail-oriented and methodical rapper, Offset Jim’s songs are a master class in money-getting, his low tone and blasé demeanor giving the impression that he’s divulging secrets that provide the key to solving the struggles of street life. The Play Runners Association artist’s approaches beats from the same crystal clear headspace that allowed him to thrive as a hustler, painting the contours of instrumentals with his wry observations, heartfelt reflections, and snide statements of superiority.
The sound of Rich Off The Pack is deeply informed by Jim’s hometown of Oakland, but the new project finds him expanding his horizons, welcoming new sounds and unlikely collaborators into his vivid world. Rich Off The Pack boasts multiple instrumentals from Jim’s frequent collaborator DTB, who injects the project with his signature mob funk, but also features an East Coast-style heater from Kenny Beats on recent single “Face Card,” and an emotional, trumpet-laden instrumental on the confessional “Thugs Cry.” The album’s list of features indicates the broad support for Jim across multiple regions of the rap game–Jim’s close friend ALLBLACK makes an appearance, but the artist also rolls out the red carpet for Louisville’s EST Gee, Detroit’s Babyface Ray, and Aitch, a major figure from the UK rap scene. Currently available for pre-save/pre-order Rich Off The Pack arrives on October 15th via Play Runners Association/EMPIRE.
Coming off the heels of his new EP Bando Seasonfeaturing Detroit’s own Babyface Ray, EST Gee and a few buzzin Philly arists, Bang Bang is back with a visual for his hitter, “Alone.” Bang takes his fans on a trip around Miami during his time at Rolling Loud, as he is seen getting driven around, mobbing out in the club, and linking with his music-making peers like VA’s Young Crazy and Hip-Hop’s ROY EST Gee.
The new video is a fire follow-up to all of his latest drops. The Uptown Philly representer named the song “Alone,” but in reality, he always has his team with him. You will never catch him lacking, and he always knows he is supported by his closest homies. Bang’s growth recently has been dope to watch, and you can tell by how he maneuvers in this latest video that he is ready for more.
Bang Bang is hotter than he has ever been. His new EP has been doing numbers, and he is not showing any signs of slowing up.
Check out his latest visual, “Alone,” here and be sure to stream his new EP Bando Season after the jump!
Rising Philadelphia rapper Bang Bang has unleashed his newest project, Bando Season. After being featured as 1 of Audiomack’s 10 Rappers You Should Know Right Now & OVO SOUND RADIO, Bang Bang has proven them right with his impressive 10 song effort. The project shows Bang at his most vulnerable while also highlighting his ear for quality production. Moreover, his help from Philly artists like City Rominiecki, Benjy, Kobe SWP & IDKMIR show that he is not afraid to go to-to-toe with some heavy hitters. Last year, an explosive Philadelphia-based Clubhouse chat hosted by Meek Mill made some people upset, but some people saw it as a push to be better. Bang’s new album is proof that he obviously chose the latter.
The chilling EP starts off welcoming his listeners to his everyday life in the Bando. The streets are no joke, and Bang is nothing but serious throughout the whole project. The real-life rapper provides eye-opening details about his past while also painting the picture of his fast-evolving new normal. He clarifies that this project is the story of the “everyday life of a n*gga getting rich.”
The EST Gee-assisted “Catch A Body” video served as a dope introduction to the Philly street lyricist to the masses. Bang Bang’s ability to create a catchy hook with his high-pitched but rugged voice is unique. Tracks like “Alone” & “Trappin” show his versatility and growth as a musician. “Motor City” Detroit artist Babyface Ray is one of the hottest upcoming rappers in the industry. His verse on “Late Night” is a perfect way to keep the momentum up throughout the tape. Bang’s life is becoming the movie he always knew it would be. From spending time with Yo Gotti in the Hollywood Hills to seeing more views on his music than before.
This is Bang Bang’s moment, and he will do everything he can to make the most of it. Check out his new passionate EP, Bando Season below.
Lil Baby has triumphantly returned with his first release of 2021, “Real As It Gets” feat. EST Gee. The ferocious track showcases Lil Baby in his element, crafting hard hitting bars that pull from his own life before music. With a distinct ear for features and rising talent, Baby tapped up and coming Louisville rapper EST Gee for a guest spot, who holds his own with an impassioned verse of his own. Alongside the release, Lil Baby and EST Gee shared a new Caleb Jermale directed video. Listen HERE
This past Sunday, Generation Now artist Seddy Hendrinx hosted a listening for his new EP – Say Less, at Atlanta’s new hot spot, Sauce Buckhead. The seven song collective features collaborations with some of today’s hottest artists such as label mate Jack Harlow, Gunna, A Boogie and Jetsonmade. Guests enjoyed delicious complimentary Italian food, crafted cocktails powered by Courvoisier and a live performance of the project from Seddy.
Check below for more pictures of the event and make sure to stream Say Less on all platforms.
EST Gee, a thriving Louisville rap artist, just dropped his second visual, “Gram Life“, off his latest project, Ion Feel Nun. Staying true to his core roots of grinding in the hard-hitting streets of Newburg, this video shows Gee rapping in his hood in a decked out Rolls Royce, surrounded by his crew. EST Gee is known in Kentucky for the fast life he lives and is now telling that story through his music, rapping about his authentic lifestyle.
“Gram Life” is currently on his latest project, Ion Feel Nun, which dropped late March. With features from Icewear Vezzo, Sada Baby and Payroll Giovani, this project is the first collection of music that proceeded EST Gee being shot multiple times, including his eye, which he survived and bounced back from stronger than ever.